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 Title: "What Sponsors Want"Guest: Michael Morris Length: 64 min. Show # 005-1 Broadcast Date: 8/29/03 Order a CD Copy: Online - Mail/Fax About Michael Morris: Michael has been in the racing industry for over 18 years. He has participated in many types of racing from local to pro in a variety of series. Today he is driver for the ACFC racing team which stands for the America Coalition for Fathers and Children. Michael is an advocate of children whose lives have been adversely affected due to custody battles between the parents. His website motorsports-marketing.com, has been designed to allow race teams a place to advertise for sponsors. Sponsorship is the only way to continue to move up in racing circles unless as Mike puts it "you are independently wealthy". He has worked in close contact with many marketing directors for large companies and understands the frustration from both the potential sponsor and the race team. His website is designed to allow companies who want to sponsor race teams but don't have the manpower to respond to the constant barrage of calls and proposals that come their way on a daily basis. motorsports-marketing.com About the Show:
About Nina Murphy: Nina has written a book that gets right to the point titled "Sponsors, How to get one, How to keep one". She has been in the public relations venue many years and more specifically worked with drivers, getting them sponsored. She is a former photo journalist and has a very good grasp on media coverage. Nina is still writing although her next book is not about racing. She currently lives in California with her husband. murfink.com/murfink/ About the Show:
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Title: "Get & Keep Sponsors"
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